Our Vision
Our Vision is to be the World’s lowest cost producer and seller of high purity potash and in so doing, make a real global impact on families!
Our Mission
Our Mission is to provide affordable potash to feed families, to fix soils and to fuel sustainability for future generations.
Our Value
Respect
We work as a team but live as a family. We will respect our colleagues, our customers and our communities.
Integrity and Transparency
We act with integrity and will always be accountable for our actions to our shareholders, customers, employees and our communities.
Safe and Healthy Environment
We provide a safe and healthy work environment and invest in the well- being of our people.